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Project: WCP Solutions

WCP Solutions The Challenge Beyond our wildest reams From its roots as a wholesale paper distributor, the former West Coast Paper Company has grown along with the needs of its many clients. Originally founded by R.A. Abrams on March 1, 1930, selling basic packaging...

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Project: Benefit

TheGIRVINBenefit GIRVIN partnered with the Benefit leadership in exploring brand strategy and visualizations for a heritage cosmetic product offering that started with the innovation of Jean and Jane Ford, and now continues after decades of operation, to a worldwide...

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Blog: THE CULT OF WABI SABI

THE *EXPERIENTIALITY OF SENSATION IN THE AESTHETICS OF AGING AND BEAUTY When I was younger, I had a proclivity for rust. I liked walking on rough, more than smooth. I liked floors that were worn-down and made of aggregated materials. I admired sand-blasted things. I...

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