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by Tim Girvin | Concepts, Places, Storytelling | Jan 21, 2014
Don’t go here. Walking an old and beautiful island road, I found this turn off, along with a metal cut-out signing warning: “No.” Why not? What “no” out there?” Of course, I went out there. I can recall a time when I saw a Charles... Read More
by Tim Girvin | Concepts | Dec 30, 2013
Remembering who the ultimate client is HUMANKIND DESIGN I was talking to a client about the strategy of his brand — mostly operations, organizational planning and construction — and I asked him, “what about the people, what’s their... Read More
by Tim Girvin | Brands, Concepts | Dec 19, 2013
As you explore the perimeter, you scout the range of the work. In our working experience, and in being a Scout and the magnetism of sensation, you need to get close in, first hand, to understand the nature of a brand, its people, its culture; it won’t be... Read More
by Tim Girvin | Concepts | Nov 5, 2013
Meditations on Respite I was thinking about a remark from Tom Ford, that, to him, the greatest luxury is “sleep.” According to Dawn Mello — in a dinner conversation with her and her pal, Dawn A. Clark — when she was working with Tom Ford, at... Read More
by Tim Girvin | Concepts | Oct 15, 2013
The Quest for Amazement I’m a Scot; and “wow” is a Scottish word from the 1500s. I find another reference of equal interest, the Southern New England Algonquian [Narragansett] framing, the “powwow.” powwaw “shaman, medicine man,... Read More
by Tim Girvin | Brands, Concepts | Oct 1, 2013
WHAT IF YOU’RE THE BRAND? We’ve written a lot about the brand of you. The truth of the brand will lie in the journey; in exploring any brand, our path is journey — what route has it been, what telling to the past, the present, the future? That goes... Read More
by Tim Girvin | Concepts, Cool People, Human brands, Storytelling | Sep 10, 2013
The Craft of the Hand, the Story, the Image Over time, legends come into play. And if you work the craft, follow your inspirations, you can get to where you want to — the legends, the myths, the stories. But any quest won’t be without travails, challenges,... Read More
by Tim Girvin | Artists, Brands, Cool People, Human brands | Aug 20, 2013
Digging in, the brand archaeology of art, the person, the persona. When you work on a brand, people are involved. Sometimes, companies forget — they think: logistics, operations, planning, transportation, targets, quotients and quotas. For us — and... Read More
by Tim Girvin | Artists, Brands, Cool People, Retail | Jul 25, 2013
PRODUCT DESIGN, CAPTIVATION AND THE APPLE SIGNATURE I was talking to a young engineer about the principled ideation of Apple industrial design; that certain details are not only innovative not only in terms of product design creation — they didn’t exist... Read More
by Tim Girvin | Brands, Luxury, Retail, Storytelling | Jul 23, 2013
THE HAND CRAFT OF RETAIL DESIGN IN THE BEGINNING, RETAIL DESIGN GOES BACK TO ONE SIMPLE PROPOSITION. “WHY SHOULD I BUY FROM YOU?” The implications of retail speaks to retelling — that is, there is a story, and another story, in a story — and... Read More
