Search results for: brand belief
by Tim Girvin | Brands, Concepts, Marketing 2.0, Trends | Dec 28, 2012
Fire & Water Isn’t it so that the making of spirit — the ethanol-effused outcomes of herbal, vegetal, fruit-based titration and filtration — the quintessential search for the soul of boosted and intense flavoring — is one of perpetual... Read More
by Tim Girvin | Concepts, Human brands | Dec 26, 2012
When I was in Bhutan, high in the misted Himalayan mountains, I’d spied a remote monastery and spoke to my guide, Tsewang Nidup about “getting up there.” We did get up there, like nearly every other lonely vista we aspired to summit —... Read More
by Tim Girvin | Concepts | Dec 14, 2012
Doing goodness. Surely, some do. Sometimes the celebration of goodness would seem the higher calling, in the flurry of the unrelenting challenges we face. Video, here. From our friends at PSFK: In the words of Fernando Semenzato, SVP of Content for FOX International... Read More
by Tim Girvin | Concepts, Trends | Nov 7, 2012
Rethinking how ideas are shared The explanation of ideals, mapped in a navigation of content. “Where am I going, how will I get there — being lost, I don’t “get where I am” — “having a map, with information, I have a map, a... Read More
by Tim Girvin | Artists, Cool People | Oct 29, 2012
The rippling of Genius A friend writes from London — a visit to the Victoria & Albert show on the design ingenuity of Thomas Heatherwick. It’s not the first time that we’ve observed his shining light. Earlier, working in NYC, we’d noted his... Read More
by Tim Girvin | Concepts, Cool People | Oct 17, 2012
The sensuality of the book I was working in a remote, private room, the so-called rare book library at Girvin | Seattle. It’s a small space, and in this book room, the volumes start at about a yard from the floor, then rise up to somewhere around 10 feet. People... Read More
by Tim Girvin | Places, Retail | Oct 12, 2012
Matto: A New mix in Shanghai Pizza, made eclectic — divergent materiality and message Matto Bar & Pizzeria: Imagery from Matto | Press section TSG | QUEEN ANNE STUDIOS ….. G I R V I N | RETELLING RETAIL DESIGNING THE STRATEGY OF SELLING : BRAND STORYTELLING... Read More
by Tim Girvin | Artists, Cool People, Motion Pictures | Sep 21, 2012
The heart and soul of Crows, People, Cityscape and Poetry: Tokyo Waka | A film KRISTINE SAMUELSON + JOHN HAPTAS image from Waka The Kaw-Call of the Crow | Tokyo. Who couldn’t forget this call? Tokyo CROWCALL: Wakaaaa! The character of Waka might relate more to... Read More
by Tim Girvin | Concepts, Trends | Sep 28, 2012
Could it be that FOMO is really tribal disconnection? Ever been proud that you didn’t know what was going on? Been happy that you had no clue about the newest big deal in your community? Pleased that you had no word on the hottest gossip? For some, the idea of... Read More
by Tim Girvin | Concepts, General, Human brands | Aug 14, 2012
The last days of the Olympics | London 2012 The gift of the games, “the Soul of the Olympics.” When you think about it, hasn’t the Olympics, London 2012 been about the unbridled power, the spirit of the people who came: phenomenal? From small story... Read More
