by Tim Girvin | Concepts, General, Trends | Jan 16, 2010
Notes on notes. Opening a note, the other day, from someone. It was something — an object — that was a carrying of the touch of that person. A notation, a missive, an expression. It’s interesting, the idea of handwritten, the touch, the inner...
by Tim Girvin | General, Motion Pictures | Jan 15, 2010
The sense of time in brand: chronology, palaeography and theatrical accuracy. There are a grouping of writers that explore the concepts of typographic design and motion pictures. I’m one. While the notion of typographic precision, in design, is some what of a...
by Tim Girvin | Concepts, Scent | Jan 10, 2010
Dawn Clark|photo Perfume, memory, sentience and wandering; exploring the fume of an experience. Getting around, wandering, I find myself not infrequently smelling my way through places. Scent is memory; it’s the definition of recollection in experience. You can...
by Tim Girvin | General | Jan 6, 2010
The opening ceremony in Dubai, January 4, 2010. REUTERS/Ana Marin A building that is a brand: Dubai In the concatenation of buildings that range along the spine of Dubai’s central superhighway corridors, there is one that is just off the main thoroughfare that...
by Tim Girvin | Brands, Concepts | Jan 2, 2010
Visioning mission, promise, proposal, proposition and the inculcation of values, notations on design thinking and strategic attention. “Vision can be written, it’s scribing a dream; it’s a designed evocation — a voicing. Mission is that act...
by Tim Girvin | Brands, Marketing 2.0, Storytelling, Trends | Jan 1, 2010
Is it really about love, or it is about the affection effect? Branding and marketing strategies with love as the focus. Some thoughts: It’s been proffered that there’s an emerging phrasing of love in advertising and marketing promotion. I don’t think...
by Tim Girvin | Brands, Marketing 2.0 | Dec 31, 2009
$12 Billion gone and running. What next, for Tiger Woods? “He is something supernatural.” – Tom Watson I’ve been fascinated by the dynamics of leadership. What happens in the center, emanates. The longest shadow falls from the top....
by Tim Girvin | Brands, Concepts, Interior Design, Storytelling | Dec 30, 2009
The code of the brand, designing experiences with layers of brand expression — if you’re there, do you know that you are? In working on dozens of retail design programs for more than three decades of experience, or in other environments where the context...
by Tim Girvin | Brands, Concepts, Storytelling | Dec 27, 2009
GIRVIN: the early discovery of calligraphy and typographic design: stories, differentiation, craft and beauty. I had an early experience, a blessing, as a designer, working in NYC for the grand luminaries of design. Late 70s. What that meant was courage, perhaps more...
by Tim Girvin | Artists, Cool People, Marketing 2.0, Storytelling | Dec 25, 2009
Directing brand design and motion pictures | the framing of storytelling in hybrid contexts Tom Ford | The design of A Single Man It’s no secret that I’ve got an admiration for Tom Ford. Yet, interestingly enough, I only own his fragrances. However, the...
