Search results for: tom ford
by Tim Girvin | Brands, Marketing 2.0, Storytelling, Trends | Jan 1, 2010
Is it really about love, or it is about the affection effect? Branding and marketing strategies with love as the focus. Some thoughts: It’s been proffered that there’s an emerging phrasing of love in advertising and marketing promotion. I don’t think... Read More
by Tim Girvin | Artists, Motion Pictures, Storytelling | Apr 11, 2018
APPROACHES OF BRANDED STORYTELLING IN THE CONTEXT OF IDENTITY. Paramount Studios Most people know we have a long history in the study of design and identity for films it’s been a legacy of decades of work and participating in hundreds of projects. It started out,... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Jun 27, 2023
A Contemplation On The Quest For Brand Solution-Making, “Magical” Intention And Creative Cartography. We’re All Looking For Answers. In everyone’s life, there’s a quest to find answers to questions—which, simplified, comes to: what, why, where, how—who? An answer... Read More
by Tim Girvin | Motion Pictures, Storytelling | May 3, 2023
For motion picture studio teams, agencies and theatrical producers, I’ve been giving these workshop presentations as a proposition to linking marketing strategy, brand storytelling and narrative illustration. In a manner, thinking of movie logos, the identity offers a... Read More
by Tim Girvin | Concepts, Marketing 2.0, Places | Dec 21, 2012
How to plan and design a menu? Key is close collaboration — and knowing the diner, the experience strategy, the character of illumination, stylistic consciousness, and the budgeting of items in relation to the financial strategy of the brand. A menu, like the... Read More
by Tim Girvin | Artists, Human brands, Interior Design | Jun 7, 2010
Pierre Chareau’s Maison de Verre Considering a design inspiration based on mid-20th century industrial aesthetic In studying the design ethos of Starbucks retail design, I came into learning more about their strategy in a series of meetings working with another... Read More
by Tim Girvin | General | Mar 30, 2009
The string, in storyline and experience: Jack Larsen, Pat & Dale Keller and Khuan Chew Interesting, the networks. And how, in connecting, the listening, the community — it reaches out and reaches in. One meeting, means another, if you’re paying... Read More
by Tim Girvin | Artists, Cool People, General, Places | Mar 25, 2007
Okay, so I’ve been busy, and trying to fill out the remaining days has taken time. Days, right? Daze, right? Like a week or so, really. And there’s more, too. More learnings — and of course, so much more learning that it took me a couple of daze to... Read More
by Tim Girvin | Motion Pictures, Storytelling | Feb 28, 2011
The spirit of the cowboy, evinced in brand identity. The notion of identity speaks to a holistic rendition of story — graphically drawn: sensately experienced. Brand identity is the nature of defining visually — as a start — then fully unfolding the... Read More
