Search results for: movie titling and identity
by Tim Girvin | Artists, Cool People, Designers, Storytelling | Jan 30, 2010
A series on Human Brand | defining the inextricable link between people, founding vision and the brands that they produce. I’ve swung in and out of Vogue, with minimal amounts of work to do — precisely from a professional standpoint — with the... Read More
by Tim Girvin | Artists, Concepts, Cool People | Sep 9, 2009
Marketing apocalypse, branding oblivion I’ve been studying some thematic elements in Russian society — a sense of myth, Slavic legend and a kind of genetic leaning in the personality of Eastern European storytelling — and, of course, how that relates... Read More
by Tim Girvin | Concepts, General | Jan 26, 2007
Weblink to article “Innovation and Sales – Never Say Never, Tim Girvin” —— Never say never. Let’s look back. First of all, can’t quite remember a quote like that, but too, what’s the point of the method, to the medium?... Read More
by Tim Girvin | Brands, Concepts | Apr 22, 2020
IN THE LAST BLOG, WE TALKED ABOUT IDENTITY AS A PURSUIT OF THE MANAGEMENT OF COHERED SAMENESS—THAT EVERY ATTRIBUTE OF A BRAND IS REFLECTIVE OF A CORE PREMISE: EVERYTHING TILTS BACK, POINTS TO CENTER, LEANS TOWARD A KEY PROMISE, VALUE AND ATTRIBUTION OF DESIGN... Read More
by Tim Girvin | Concepts, General | Apr 27, 2009
The study of the Sixth Century Legacy of Hsieh Ho “Energy is eternal delight”. William Blake Earlier in my career, decades back, I was exposed to the study of classical Chinese art theory and its applications to art, architecture and spiritual principles.... Read More
by Tim Girvin | Brands, Concepts, Marketing 2.0 | Aug 31, 2009
Brand identity, integration, story and truth. I’ve spoken about the reach to true brands. What are they, what resonation have they with audiences and who cares about the story that they promulgate? I’m looking for true brands; and, in my own work,... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Jan 25, 2009
Exploring the comprehension of the word as a primary aspect of brand development in consumer recognition. logocentrism, n. I’ve been thinking about the context of branding in relationship to the word. I look at words. And see what they say. And what they mean.... Read More
by Tim Girvin | Brands, Cool People, Motion Pictures | Apr 12, 2013
Star Trek Two Working in the motion picture business, as a designer for theatrical advertising, the potential of working comes from making introductions, reaching out: connecting. It’s always a journey, the explorations, the examinations, the labyrinths of time,... Read More
by Tim Girvin | Brands, Motion Pictures | Feb 11, 2013
Design studies for the LOTR and Peter Jackson The process of film identity and brand development is intensely competitive, there are a series of talents, team and agencies whose sole enterprises are focused 100% of the time on theatrical advertising — for an... Read More
by Tim Girvin | Brands, Designers, General, Interior Design, Luxury, Retail | Mar 18, 2008
I was favored with the opportunity to partner with the leadership of Yves Saint Laurent | North America in the development of a brand retail strategy for their flagship store, to be rolled out nationally. How done? We used Girvin’s proprietary BrandQuest®... Read More