Keeping Clear
Sometimes, simple is best. Messaging, stories told in the language of your community, and tuning the nature of clarity. There is a bridge between the patterning of one's personal character, "your brand attributes" -- how you, as a person, communicate, what you stand...
The Shining
SHELF EPIPHANY, RETAIL DESIGN, BRAND STORYTELLING AND SHINING ––––––––––––– I was talking to a client about the concept of the shine. Walking the street, I spied this installation -- a shine brush in a window. And it urged a meditation on the allegory of shining. What...
Le Nid: A Graphic Designer Envisions a Restaurant?
Graphical thinking in the Visioning of Spatial Ideas and Place-making In the beginning for me, it was Peter Saville, London, that changed my point of view about the power of a graphical treatment to fully render ideas. Hear Peter, here. WIELDING AND SPEAKING A BROAD...
Marvin Traub and Bloomingdale’s
Marvin Traub and Bloomingdale's Girvin's 1985 2-sided shopping bag for Bloomingdale's The height of retail branding | Girvin, John Jay, the 1980's. Campaign Theme Design as a Form of Integrated Retail Experience THE DEATH OF MARVIN TRAUB | 22 YEARS CEO+PRESIDENT OF...
Apple is the most valuable company in history
How did that happen? Love, love, love. The best brands in the world move past the nature of conventional commerce relationships, it's far beyond mere exchange of cash and product; it's emotional and exhilarated -- they are, like other love brands, engaged and...
Lifecycle of Innovation
Rethinking rethinking -- and the cycle of innovation -- finding wowness. What is life but a string of refreshments -- a discovering: a way of seeing, momentarily -- a challenge, a cast-out idea, a gesture to newness, wowness as the surprised state of the being remade...
Drawing Gods as a Meditation
The Rubin Museum | NYC | Geometric patterning of a Bodhisattva print GIRVIN | the digital assembly of 108 paintings of divinity -- the mala, the spiritual thread of prayer. Below is a photograph of the 16x20" poster of nearly all the paintings of the digital gathering...
The Soul of the Olympics
The last days of the Olympics | London 2012 The gift of the games, "the Soul of the Olympics." When you think about it, hasn't the Olympics, London 2012 been about the unbridled power, the spirit of the people who came: phenomenal? From small story to large media...
Designing perfumes for place: scent, memory, recollection, richness in experience
Creating sensate holism in place-making Color, perception, light -- happiness in moment -- personal voicing of story and gathered re-collection, all impact the moment of scent, the waft of an instant, reclaimed and recalled. summering scents -- could be: wood | salt...
Rippling – the metaphor of touch
Rippling - the metaphor of touch. One story, is another, and another. An other. You tell me your story, and I will hold it to heart, and carry that story as it becomes my own -- carried for you, by me. Care, beauty, sharing and community. What is the ripple? It might...