THE HUMAN BRAND
The patterning of the human in the marketspace of brand. Strategy, story, name, message & imagery. Where is that person going, how would they tell their story -- and why should I care -- what's their name, what's the real message that they're saying -- what do...
What if you were closed?
I was trying to connect with what I thought was an open resource -- a brand, an enterprise, a place, a team of people. Nope. What if you were closed all the time? [Image: a door on 30th Street | off Madison, NYC]. I tried to sync up with the team, the brand, the...
What "space" do you live in?
Isn't it so -- that you find your space -- and, it's you, your story, that will define and make your own place? I walked into a painter's workplace, a studio - in NYC. It was, to all expectations of pretense, a good studio, a study in loftism -- a good look at a...
A MEETING WITH MASSIMO VIGNELLI
ONE STORY, ONE PERSON It’s interesting how a journey in the life of a designer will take them out to the ends of many roads in their explorations — and those roads might lead back, to the very beginning from which they first found insight into the deeper meaning of...
This Is For You
The Power of Person to Person I was working in San Francisco, walking the streets of Chinatown and contemplating the nature of the work that we all do. It's a gate, to a bridge, a point of transition -- from one step to another. And the portal to a person. Our art, as...
Mystery Brands
Brands That Live in the Dark Is there ever a brand that lives on the quiet side, unknown, unseen -- but quested after? Can you think of one? If you're a searcher for the unknown, you walk out to where others do not. You go where others care not to linger. You inquire...
Designing the Processional Journey | Retail strategies of sensation management
The layering of textured sensation at Comme des Garçons | Dover Street Market | NYC In one's career, there are intersections, points at which you make a crossroads crossing -- you come into the intersection going one way, and you leave that, as crossing guard,...
Doug Trumbull’s Brainstorm: UFOTOG
Cinematic innovations Launched at Seattle's Cinerama Reaching back, we worked for Doug Trumbull on Brainstorm. Like any theatrical advertising effort, you've got to know the story, and the tenets of its production design and technical strategy, to create any...
The ring of being | Designing sensation
The Context of Holistic Branding, Experience Design and the Person Earlier, in NYC, I was talking to an Aikido master about sensation -- and the sphere of awareness. It might be suggested that Aikido -- a "way of ki," is more about finding the divinity of an opponent,...
Happy Mother's Day
The Mothering of The Mother In my journey, I've studied the creative molding process as a man driven and bidden by the magicspell of making. In college, the 70s, I read Erich Neumann's monumental undertaking "The Great Mother" which was published two years after I was...