fbpx

Strategies…

Spell-binding and the Magic of Nomenclature Strategies of Naming The Naming of Things THE MYSTICAL ROOTS OF THE GATHERING — AND CALLING -- OF NAMES. What is your name? I can speak it not. Name me, and you hold my power. An ancient principle of vocalization struggles...

read more

The Quest For Magic

The Journey of Mystery — Finding Soul, Designing Creativity, Building Solutions. Finding What Can’t be Known I revisit this earlier journal entry. Part of my history, as some know, is a viral curiosity that takes me to some unlikely places. Looking for answers,...

read more

Qualia

Qualia: Yves Klein International Blue, Beauty and States of Being. Examining Sensation[alism,] Perception, Beauty and the Story of The Brand — human, color and otherwise Le Saut dans le Vide (Leap into the Void); Photomontage by Harry Shunk of a performance by Yves...

read more

The Question in the Quest

Every great journey starts with a question. The ask is the foundation of listening: you ask, you learn, you speak, you hear, you lean in, you’ll sense and see more wholly. Because you’re closer. The big question always comes as the off hand remark, that if you’re...

read more

The Branded Quest for You

The Individuation of You-ness, Brand Assets, Persona and Personality. When one contemplates the journey of a brand, a team and the enterprises of their making, a sense of the you emerges. Quest - that journey, is a question, that lays the foundation for everything....

read more

IS IT BIG ENOUGH?

SIGNAGE, MESSAGING, SCALE AND BEAUTY. I’m not saying that we’ve not designed massive signage. We have, we’ve created signing that can be seen for miles. Yes, Vegas. And other places. But what I admire are more elegantly restrained solutions. What one might think are...

read more