YVES SAINT LAURENT: A JOURNEY OF DESIGN, SOUL BRAND, STORY AND RETAIL RETELLING
There is a time, in the momentum of a moment, when a cycle returns; there is a flash of discovery, and that patterning of illumination returns, when your journey, as experiencer cycles back to reveal itself again to the watchful — what goes around, comes around. But,...
THE METAPHOR OF THE WAVE: SURFING AND BRAND STRATEGY
THE ALLEGORY OF THE DEEP WAVE, THE WATCH, THE BOARD, THE TREND AND THE CURL. Some know that I have a persistent fascination — an engagement — with large expressions of salt water and where she comes from — the Deep Sea. My first exposure to waves was when I was about...
YOU CAN DO NOTHING | MEDITATIONS ON SOLITUDE AND QUIETUDE
SPACING-IN AND THE ART OF NOTHINGNESS. What if someone asked you to do nothing, all by yourself — just slow down, do nothing? Get quiet? Could you do that? Drift? But space-in, instead of spacing-out? In the frenzy of our present experience, we all struggle with the...
Brand Signature
SIGNING A BRAND: BRAND SIGNATURES, HUMAN HANDWRITING AND ATTRIBUTION Examining the idea of brand, signature and personality I was thinking about the idea of hand-writing and the character of the person. By a typical extrapolation, I’d liken the brand to the human — in...
THE MAGIC AND MYSTERY OF THE ALPHABET: SYMBOLS OF TRANSFORMATION, SCRIPTED PORTALS OF IDEA, VOICE AND MEANING.
The Alphabet and Evocation; drawing the letter; voicing the calling. Like anyone, I look for inspiration where I can get it. Even a letter. I got a note from some friends at the Oxford English Dictionary. It was about this word: “abracadabra” — and perhaps you’ve got...
SEXUAL FLAVORS | DESIGNING SEXUALITY IN SCENT
The Sense of Scent in the Most Profound and Personal Encounter The design of the scents of evocation and emulation, storytelling legendary experiences. A BOLD QUERY TO MEMORY AND MOMENTS, PSYCHIC AND PHYSIC INTERMINGLING. UNFORGETTABLE? WHEN YOU THINK ABOUT SCENT AND...
DIRTY PERFUME: THE SCENT OF EARTH
AT THE HEART OF THE EARTH, FINDING THE SOUL OF SCENT. When I think about perfume, I invariably go dark, deep, underground, forested root and wood-bound, roughshod and animalic — the low notes, the bass, the lower boom of perfume. Even as a teenager, some decades back,...
TALISMANIC BOOKS: THE CALLIGRAPHIC SCRIPT AS A SIGIL — MARKS OF POWER AND PROTECTION
THE MYSTICISM OF CALLIGRAPHY — DESIGNING TALISMANIC ALPHABETS In the journey of the work, there comes a point where you might be pondering, “is there more to that which I make, what I’m doing, this thing that I spend all this time with?” Is is just work? Or is there...
LOVE & BELIEF: BRANDING HUMANITARIAN CHARITIES AND CAUSE-RELATED BRAND MARKETING
The Question of Belief lies in its etymology, for to believe is to “be love.” Brands and love, in a foundational strategy, suggest and intertwinement of passion, enchantment and embracement. There is love and passion in the making and the makers of brands — and so...
KEEP DEATH BEFORE YOU
A MEDITATION OF THANKFULNESS: PASSAGES AND CHAOS: 2016 | KEEP DEATH BEFORE YOU Why skulls, someone asked? Take a minute. Thursday, 11.24.2016. 2016 has been, and is, a very difficult year. Not done yet. No, there’s no economic [re] or collapse, but there’s been a...