THE FIRE OF YOU | BRANDFLAME
THE PASSION OF INSPIRATION: YOU-BRANDING | HUMAN BRAND STRATEGIES FLAME ON! I met Tom Peters, just moments after his (as usual) carefully integrated marketing of “the brand called you” positioning. As ever, he knows how to get the work / word / world out there quickly...
The Rain of Code The Matrix 18 Years Ago Today
So: the alphabet is the beginning of much of what we design.
THE QUEST FOR WONDERMENT: JOURNEY, EXPLORATION, CREATIVITY AND WANDERING
YOU COULD FIND A WAY OUT, THAT COULD BE A WAY IN. I was first struck by this sign that I found in an antiques shop [above.] W A Y O U T When we think of way out, that could be an experience of layered and expansive experience. “Way out, man!” But, the way out, to...
THE UNFORGETTABLE BORGES: THE LABYRINTH OF LANGUAGE, WONDER AND STORYTELLING — A CHANCE ENCOUNTER WITH JORGE LUIS BORGES
The mystical character of a man, a letter and an inspiration Jorge Luis Borges I had a dream about this man, this meeting and I had to recount it again. It’s one of the things that happens when you’re on the road a lot — there is a time where a simple chronological...
THE FOUR STROKES OF THE APOCALYPSE: #
THE LEGENDARY SYMBOLISM OF THE HATCH MARK, THE HASH TAG, HATCHING STROKES AND THE UBIQUITOUS # DESIGN THINKING, ARCHETYPES AND ALLEGORY. In a manner, this speaks to the symbolism of place, that was just my journey this past week in Boise, ID — talking then to the...
Alphabetica Geometrica | Designing Fonts on The Premise of Geometric Perfection
The Scribbling of Design Theorems — Drafting With Navigational Instruments The word scribe to script, as a verb, is a “scratching, a scribble, a marking.” Describe comes to mind, for in that scratching, definition and articulation of idea becomes manifest — and in a...
THE SCENT OF WOOD: THE ART OF SPLIT TIMBER
AND THE PERFUME OF ITS MAKING THE DARK RESINS OF FIRE AND WOOD — AND THE TRANSFORMATIONS OF PITCH, BURNING, ASH AND THE INCENSED DUST OF FRAGRANCE. I live and dream in the forest — an old sitka grove out on the coast, washed in fog from the sea. Perfume is a way of...
BRAND REACTIVITY: THE INTUITIVE RESPONSE IN INSTINCTUAL RECOGNITION IN BRAND STRATEGY
HOW’S THAT FEEL? Girvin BRAND REACTIVITY: THE INTUITIVE RESPONSE IN INSTINCTUAL RECOGNITION IN BRAND STRATEGY THESE ARE THE DAYS OF EXPERIMENTS: EVERYWHERE, EVERYTIME. AND GREAT IDEAS, INSPIRATIONS, AND ANSWERS — COUPLED WITH THE WISDOM OF EXPERIENCE — CAN CLICK IN AN...
THE LEAP, THE JUMP TO RISK
THE LEAP, THE JUMP TO RISK The Grand Canyon There is a path of the straight and narrow. And there is a path of an unexpected roadway. You can take either, depending on your expectation of outcome. There is an easy way, and there is another, that breaks the normal...
Flint and Spark: Branded Enterprises that Flame on!
FLINT + SPARK = FLAME ON! THE ETYMOLOGY OF BRAND, INNOVATION, CULTURE + FIRE BRANDFIRE | THE ENTERPRISES THAT ARE FIRED BY PASSION As a designer, presuming strategic intention, the practice of designing — buildings, print, objects — is never about what’s on the...