Light Patterning, Shadow & Reflection in Story Visualizations
My friend Dawn Clark, AIA LEED®AP, Principal at NBBJ | Design -- sent along this story; digging in, I've found more. I've written a lot about patterning. Actually, I'm captivated by it. Patterning as a kind of subtle substrate brand messaging, patterning in interiors,...
The Branding of Iron Man | Exploring Identity, Logo Evolutions & Story in Motion Picture Design
Paramount | Marvel imagery files ©2008 Notes on the history of the Iron Man brand, the evolution of identity and how it comes to be. There's a certain conception of brand design in motion pictures. And the point is that cinema represents inherently stories that move,...
Microsoft Surface© | For Motion Picture & Storyboard Visualizations
Microsoft Surface© interface Some ideas about issues of interface, and the storytelling around the making of a film project, utilizing the nascent Microsoft surface© technology. the sharing, image-shifting capacity of the surface© technology. Films (motion picture and...
Jack Daniels – the Story Behind the Story
Last Wednesday I attended the Seattle chapter of the Executive Women's International forum http://ewiseattle.org/ at the Columbia Tower (with a spectacular view from the 75th floor). The guest speaker was Ted Simmons, advertising guru and previous CEO of Arnold...
The spirit brand, the brandspirit | His Holiness The Dalai Lama
Some notes on the spiritual branding of the principles of His Holiness, the Dalai Lama -- and what that means for business, brand development and human capital in culture. Firms of Endearment. I've spent the last couple of days walking around the edge of the wide...
Starbucks | Store One & the Pike Place Roast brand strategy
On the 20th, last month, I'd connected with a friend, Tim Lauren, to explore the Store One | Starbucks, Pike Place Market. We'd met, examining, talking about brand management and experience planning. Tim comes from the space of experience design innovations, from a...
Seeds of Compassion | His Holiness the 14th Dalai Lama in Seattle
It started here, http://blog.girvin.com/?p=576, for me, but, there is history: It goes back. And I go back. I can remember the first time that I was exposed to a Tibetan vajrayana teaching presence -- a human distillation of Himalayan spirituality. It was Sogyal...
©Murakami | Notes on the arts & crafts movement of the present era
Exploring the principles of art, craft, making and the philosophical vision: Brooklyn Museum: http://www.brooklynmuseum.org/exhibitions/murakami/ What about Takashi Murakami? "the difference inherent in Japanese and Western artistic practices, and the frustrating...
Oakley | Branded environments, architecture & brand storytelling
An examination of conceptions of branding environments for storytelling in contextual community. Case study: Oakley. American Hurrah | Oakley Girvin backgrounder: I believe that people understand brand comprehensively in place. Over the last 20 years, Girvin has been...
Exploring the community of scent | Sniffapalooza
The power of two, of community, relationships in development -- and the world of fragrance. I've written about scent -- working in that brandspace, contemplating the spirit of fragrance in the worlds of commerce, personality, travel, integrated marketing experience...