Aloha Rag | NY+Honolulu
Reflections on retail design and the minimalist intent: brand and reflectivity in experience design, community and place. Since I've worked in the space of retail design for about 30 years, I've been long exploring the idea of design that relates to space. © 2008 |...
Commencement | 6.20.08
I gave a commencement address, to a group of about one hundred graduating students and several hundred friends and family members at a design school here on Friday. I decided to improvise -- live, at the event. But with this discipline, jotted on the way: Storytelling...
BMW WORLD: Branding an Experience or Experiencing a Brand
I was recently in München (May 2008) with my family visiting friends, and trying to decide where to go with our 8 month old after hitting all of the usual places. Our friends suggested the BMW Museum - and my first reaction was to suggest to Paul that he take our baby...
Design, Nature & Inspiration | The Form Language of Arthropoda
Exploring nature, industrial design, architecture and planning -- patterns of designed intelligence. Arthropods are animals that belong to the Phylum Arthropoda that include the insects, the arachnids and the crustaceans. When I was young, and to this day, I've been...
Exploring the Brand Obama
Brand, personality, context and visualization in the community of politics. If there's a visioning -- and a vision -- what does it look like, what does it feel like and what do you care? What's the story, anyway? Over the course of the last number of months, we've all...
Working with Yves Saint Laurent | In Memoriam
Exploring brand, story and legacy -- what is the story and who cares about it? Who cares? I do! And millions of others. And most of the designers of significance: http://wwd.com/fashion-news/fashion-features/au-revoir-yves-1560220/ Decades ago, working in my Mother's...
The Design Language of Anish Kapoor
Exploring form language, art and brand. Miro Kuzmanovic | Reuters My first large-scale awareness of Anish Kapoor, live exposure, was in October 2006, at Rockefeller Center, NYC. But I'd studied his work, off and on, for about 15 years:...
The Concept of Responsible Marketing [& Its Etymology]
Seoul, Korea Patrick Byers is the CEO of an Eastside marketing concern called Outsource Marketing -- he creates marketing solutions in and out of house -- and has been exploring the concept of the responsibility of marketing on his very good blog The Responsible...
08*08*08 | Incense, Perfume, Chinese Branding & the Olympics
Meditations on the history of scent, the smoky bridge to good fortune, and luxury in prosperity in Chinese Culture There is a sense of the auspicious that wafts in the long, historied halls of China. That, for centuries, there has been a character of wishful...
Notes on Holistic Branding, Sound & Sense Experience
Brand experience is always about gathering content and pointing -- even in synaesthetic context -- to all of them. The notion of synaesthesia is about sensations crossing modality, from one sense to another. This concept of merging sentience speaks to mixtures between...