What is cool? Hunting for the definition of cool.
His Holiness the Dalai Lama Congratulates Barack Obama Exploring definition of trend, in action, in the pursuit of the new. "The works must be conceived with fire in the soul but executed with clinical coolness." Joan Miro I've wondered about the concept of cool. What...
Brand patterning: creating patterned reflections of brand identity
Exploring integrative identity and developmental work on the House of Orange, Valentino, Bardessono and Harvey Nichols | Jakarta -- logo story in brandplace and other case studies. There's an implication in the current realm of testing behavorial study, that people...
Yves Saint Laurent | Marrakech, Morocco
Saying goodbye at the Majorelle Gardens. I did gesture to good bye, at his passing, along with, of course, millions of others -- June | 2008. And most of the designers of significance on the planet: http://www.wwd.com/au_revoir_yves And, that closing in Marrakech, a...
Primitive retail | stories at the heart of retelling — reselling the longer tail
Exploring the heart of the premise -- what promise told, in retelling retail in the ancient markets of the world? What story, better -- once spoken, twice told, thrice sold? I've been wandering the streets, the souks, the markets and the old sections of Marrakech,...
Quarter Pounder | Japan: new brand, no brand
Exploring unbranded brand storytelling There's a new concept that's been created by McDonald's, in Tokyo. No brand, yes brand -- scrap brand, new brand. "We want consumers to discover great taste and not care about who produced it." In this manner, the telling is...
Human Brands | Tom Ford and Tom Ford
This is the second in a series on Human Brand | defining the inextricable link between people, founding vision and the brands that they produce. "As a fashion designer, I was always aware that I was not an artist, because I was creating something that was made to be...
Barack Obama + Franklin Delano Roosevelt: an alignment of times, a ligature of minds
Exploring the patterning of national crises and the outcomes in humanity -- the legacy of Franklin Delano Roosevelt and Barack Obama's positioning for renewal. 1936 WPA poster I'm hoping for that -- change, as adroitly put in Barack Obama's campaign programming....
Brand storytelling and relationships: ING DIRECT NEW RETAIL
Remaking banking in retail community building and development How do you tell a story that's not the same old? In visiting banks -- and the brand presence of their sites (literally and online) -- and studying the crises of the current banking scenario that we've all...
Pearlessence | II
The Launching of the Pearl | Lincoln Square | Bellevue Square Some reference, to meaning: pearl 1258, from Old French perle (13c.), Medieval Latin perla (1244), of unknown origin. Who knows the origin of the word, but there are theories, that reach back in tim to...
Salumeria Rosi | Building brand, building story.
Exploring brand storytelling for restaurant experiences, notations and process. I'd met Antonio Corsano on a recommendation, or a referral, from Paul Bertolli. I've talked about this marvelous person in the past. The work with Paul, of course, was building out the...