by Tim Girvin | Artists, Cool People, Human brands, Storytelling | Feb 8, 2013
There’s a story in the story, there’s a poem in the poem, there is a place within the place. [image: girvin | Seattle, 2012] In the realm of any study, the student realizes that there are layers to comprehension — one understands the bare facts,...
by Tim Girvin | Concepts, Storytelling | Jan 22, 2013
The notes of time, presented as a script to presence Are you here, awake, reading the runes on the wall, cast before you? When you look at the walls, what language, what telling, what stories are told to you? I was thinking about the end of the world, as we know it,...
by Tim Girvin | Concepts, Storytelling, Trends | Jan 16, 2013
The Letter form and the Design of Talismans Over the past several months, I’ve been talking to a younger person about the idea of the place of magic in a sub-current of popular culture [Supernatural;] in a manner, the interest in magic is an ever-popular...
by Tim Girvin | Brands, Interior Design, Marketing 2.0, Storytelling | Jan 2, 2013
Windows as the Eyes of the Soul of Wellness The tradition of windows in the merchandising of ideas. At the street level, a building’s windows are, in a manner, the eyes and soul of the bridge between the heart of the building, its occupants and the brand that...
by Tim Girvin | Brands, Concepts, Storytelling, Trends | Dec 5, 2012
story | message | visualizations [and the taste of things to come] Is the story, in experience design strategy — a segmented telling — each, to their own. What is the taste of the experiencer? I was working in NYC, and I was talking with a friend [client]...
by Tim Girvin | Concepts, Storytelling | Dec 3, 2012
The crafted design of layered stories, the mischief [and surprise] of what is unseen, and hidden — and the obvious ploy to plotted attention: the art of intentional concealment, personal secrets [held and shared], storytelling explication and the unfolding of...
by Tim Girvin | Marketing 2.0, Places, Storytelling | Nov 15, 2012
Curiosity, where are you? Are you the Mayor of Mars? Yes — to the Mayorship. But to the geo-synchronism of FourSquare, the point might be journey, story, relevance and place. I’m here. I’m there. I’m no where. Mars Curiosity at Gale Crater...
by Tim Girvin | Brands, Marketing 2.0, Storytelling | Nov 12, 2012
Cross promoting brand disparity in new conceptual alignment Frankly, knowing the leadership at Fluke Corporation, I can’t imagine that they saw, or were offered a comment on the use of their video promoting vibration sensing for a grouping of exceptionally well...
by Tim Girvin | Brands, Cool People, Human brands, Marketing 2.0, Retail, Storytelling | Oct 24, 2012
The Mulleavy spirit At Girvin, we’ve been following, writing about, the Mulleavy sisters for a couple of years. We’ve also studied, and written about Starbucks. Even Howard knows about our blogs. What is compelling about the sisters Mulleavy is the wild...
by Tim Girvin | Concepts, General, Storytelling | Oct 8, 2012
Returning to the Mother Seeking and Exploring the Metaphor of Ideas, Nature, Your Work A Love of the Ocean, the Sea of allegory — the original maker, the storyteller of us all When I was a child, growing up, Eastern Washington, in Spokane — sometimes [not...
