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The Light Finder

THE BIRTH OF LIGHT THE QUEST AND THE LEGENDS OF THE LIGHT FINDER I was holding light, an illumination that reminded me of a salamander of the luminous, curling like an embryo — light lizard. This, on a full-mooned night, the radiance spilling down and lighting the...

What is the way, found?

What is the way, found? I was thinking about this. In the context of the work that you do. And what we do. I’ve wondered about that, the character of being lost, being found. Finding your way. And there’s a part of the work that we do that is just about that — helping...

BRANDFIRE

BRANDFIRE | Conceptions of Passionate Brand Leadership Exploring the detailed visioning of leadership in brand management. This article appeared in the June issue of Arcade | Architecture and Design in the Northwest. Fire. BRANDFIRE | A culture of passion What lies...

Human Brand

Human Brand Strategies | Exploring the Ignition Between Personal Brands, Soulfulness in Action and Enterprise: What Lies within? And What Lies beneath? Photo by Dawn Clark, AIA LEED AP Every Brand is Made for Humans. Every Human Could be a Brand. What’s the Story?...

[The Art of Being Lost]

THE WAYFINDER’S ART. THE DESIGN OF SIGNS. Where to? The art of being lost and finding your way. I WAS LOST, NOW I AM FOUND. What of the emotionality of that experience — I’m lost? I’m found. I’m finding my way? To pleas of positioning and geographic self...

Home Plate

What is home? The Pathway To Where You Were and Where You Might Need To Be I was talking to some athletes — baseball players, about their concept of home. Home Runs, Home plate. What is that, getting home? The metaphor of home, home runs, getting home, hitting a homer...

iPad: Capturing ideas and journeys

Capturing Ideas and Design Journeys iPad: Drafting creativity | Brand Cartography (iPhoneZenBrush) DIGITAL NOTEMAKING: THE CARTOGRAPHY OF DESIGN THINKING Doodles, scribbles, mapping and documentation: Brandquesting®, brand navigation and creative brand business...

Strategies…

Spell-binding and the Magic of Nomenclature Strategies of Naming The Naming of Things THE MYSTICAL ROOTS OF THE GATHERING — AND CALLING — OF NAMES. What is your name? I can speak it not. Name me, and you hold my power. An ancient principle of vocalization...