by Tim Girvin | BRAND MYSTICISM, Brands, Concepts, Storytelling | Dec 19, 2024
How Bright the Future? Could a Creative Brief be…Brief? Not really. Brevity isn’t the point, it’s the concision of the document. This is a talk that I was asked to offer at P&G, then later again at Mark Anthony Brands—the beverage group in Vancouver, BC., then...
by Tim Girvin | BRAND MYSTICISM, Brands, Storytelling | Dec 13, 2024
The quest for where you were, and where you are now—and, as we’ve asked, “what do you know?” You might just never know. I’m walking out there, walking around remote pathways wild rivers, swaying bridges, down in ancient buildings and pathways. And while I’m down...
by Tim Girvin | BRAND MYSTICISM, Concepts, Storytelling | Nov 26, 2024
It happens to the best of us—there’s a confident gait, the gallant stride, a bold sprint and then: there’s a stumble. It rumbles in the background—all the time—the risk of misstep. Personally, I contemplate my own faltering—and there have been many. Moves that I...
by Tim Girvin | Brands, Concepts, Motion Pictures, Storytelling | Nov 14, 2024
The world of brand extends to crime-fighting. In our history, we’ve consulted for various police agencies, patrol and security groups, building brands around protection of assets, people and their communities. It takes a particularly assertive sense of...
by GirvinIT | Storytelling | Nov 13, 2024
Dome Symbolism, kinæsthetic CX design strategies The View from Below and Perspectives of the Sky Rim I’ve been to three places where the architecture of the ground—the footprint of the structure—is remarkable, but the study of the built sky above it is far more...
by Tim Girvin | Concepts, Interior Design, Places, Retail, Storytelling | Oct 25, 2024
Spherical Design Holism for Hospitality | A Manual for Brand Placemaking Integration for Experiential Strategies and Tactics The Deployment of *Experientiality Earlier in my career, I worked on a string of projects for Disney, working with the Disney Imagineers and...
by Tim Girvin | BRAND MYSTICISM, Storytelling | Aug 29, 2024
Thinking metaphorically, there are plenty of symbolic allegories between the notion of brand building, design strategies, messaging and storytelling. You—brand designer, brand thinker, theorist, strategist—when you think of brand, the notion of a constructed and...
by Tim Girvin | Concepts, Cool People, Storytelling | Jul 12, 2024
A contemplation on gratefulness Notes on the death of my father, George W. Girvin, 7.05.2024 “Why do you have skulls around you, everywhere?, I mean, you’re always wearing skull scarves, rings, all that.” Someone asked me this question. I have a long...
by Tim Girvin | Brands, Cool People, Luxury, Retail, Storytelling | Jun 27, 2024
Brands That Live in the Shadow, But Are Full of Light Do you have a brand relationship that is, to your thinking, your personal secret— something special, marvelous, your happily loved and savored place? Is there ever a brand that lives on the quiet side, unknown,...
by Tim Girvin | Artists, Storytelling | Jun 20, 2024
The Dance of the pen—the drafted thought—and the illustration of language It’s an intriguing observation—the idea of the rhythm of speech—people talking, listening to words and expressions of thinking—the journey of minds, and the trails of their contemplations: the...