by Tim Girvin | Concepts, Places, Storytelling | Feb 25, 2014
Feeling in the world of design, sensation and brand In the midst of scientific tabulation, the downloading of massive arrays of data, the swirls of crowds, the whorls of trend and the waves of movement, it might be said that ultimately it will come down to one thing:...
by Tim Girvin | Concepts, Interior Design, Marketing 2.0, Places, Storytelling | Feb 20, 2014
Thinking Through Journey and Customer Procession — the Strategy of Designing a Way for Guests, Clients, Experiencers of Your Story A key to storytelling will be journey. Like the finger guided on the progression of the type, and page arrangement, turned in the...
by Tim Girvin | Concepts, Places, Scent | Feb 4, 2014
THE BRAND AND FRAGRANCE STORYTELLING STRATEGIES OF COMME DES GARÇONS “There is no plan.” Rei Kawakubo As a blogger on design, and on perfume, and architecture, I’m always looking for threads, entanglements and weaving between lines of thinking action...
by Tim Girvin | Concepts, Places | Jan 27, 2014
Designing strategies for Movement, People Journeying Into, and Coming From, a Place I was walking a corridor, and it was like a dream — blood red, bathed in blood, a journeying into brilliant light. Except that it wasn’t a dream, but rather a walk in an...
by Tim Girvin | Concepts, Places, Storytelling | Jan 21, 2014
Don’t go here. Walking an old and beautiful island road, I found this turn off, along with a metal cut-out signing warning: “No.” Why not? What “no” out there?” Of course, I went out there. I can recall a time when I saw a Charles...
by Tim Girvin | Concepts, Places | Jan 14, 2014
A Sense of Place, Design and Experience When I was studying with Reed College’s rockstar+poet+calligrapher Lloyd Reynolds, I spent time with him at his home in Portland, talking, exploring and pouring over his enormous library. We’d write out broadsides,...
by Tim Girvin | Concepts, Places, Storytelling | Jan 9, 2014
The Layers of Intention and Storytelling in the Context of Message and Community As students of environmental design and signing, we’re endlessly studying typography and messaging, signing and fabrication — and, in the end — placement and meaning....
by Tim Girvin | Places, Retail | Dec 2, 2013
Designing Signing Message Strategies: the Beginning, and the Ending, of Storytelling. Every story has a beginning, and an ending — each of us has a story, that has one beginning, and another start, and another initiation — and perhaps an ending that we all...
by Tim Girvin | Concepts, Interior Design, Places | Nov 26, 2013
Designing for, and in, The Soul of Place For some, it might be the light of a room; for another, it might be the scent, for another — it’s the touch. And still another, it’s the vibe, as if there is a Spirit in the room. People contribute to the...
by Tim Girvin | Cool People, Designers, Places | Oct 29, 2013
Small signs that tell a big story Environmental messages in place-making What if, when you came around the corner to a place in your office and there was a delicate message, reminding you of something, like: “Care”? “Do more, because you can.”...
