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The Vibe of Place

The Spirits in An Environment I was walking in a place and I realized, for a moment, that I was alone. But there was something there, studying the sensation of environment. It had to do with the holism of the sensations — light, warmth, breeze, the former...

Rippling

The Waves of Brand Story from the Light When I walk into a place, I think about what I feel. When I watch a person — in my room, my immediate space, I watch them wholly. When I look at, read a story, I try to sense it, that telling, before I do anything else. I...

GOING FOR THE HEART, THE HEAT OF BRAND

Exploring brand culture, in a circumspect study I was talking to a client about getting into a place — “when you’re in, what do you see, what do you sense?” Being one that works in retail and restaurants, as an experience designer, I tend to...