by Tim Girvin | Brands, Designers, Marketing 2.0, Trends | Oct 3, 2018
ALPHABET DESIGN VISIONING AS THE VISUAL LANGUAGE OF BRAND IDENTITY As a brand designer, you’re thinking—“where is this business going?” “What’s the point, who cares, what’s it about—how’s it going to work?” And then, after these opening queries—that project work comes...
by Tim Girvin | Artists, BRAND MYSTICISM, Cool People, Designers, Interior Design | May 31, 2018
THE HYPERREALITY OF SYNAESTHETIC DESIGN THINKING [images from Clodagh] It’s been suggested by many that designing holistically is really the tasking of design towards a sextet of responsive and sensational layers for beings and their experiences in wandering places...
by Tim Girvin | Concepts, Designers, Storytelling | Mar 20, 2018
WHAT ABOUT THE IDEA THAT COMES AS A SPARK, A LIGHTNING BOLT, A BLINDING BURST OF LIGHT AND SUDDEN INSIGHT? Now I see m o r e. There is a global mythic legacy of the thunderbolt; you might recall that there is some familiarity for you— a lightning strike moment, that...
by Tim Girvin | Artists, Brands, Designers, Interior Design, Marketing 2.0 | Nov 8, 2017
THE ILLUSTRATION OF THE MIND: FROM THOUGHT TO WORD IN DESIGNED LETTERFORM LINGUISTICS | ALPHABETS AS BRAND VOCABULARIES. Working on hundreds of logos and corporate identity packages, in decades of design and brand development for clients around the world, over time...
by Tim Girvin | Concepts, Cool People, Designers | Aug 2, 2017
THE MYSTICAL ARCHITECTURE OF THE ALPHABET To know the past is to know the future. So in grasping the past, I look into the words to build design strategies — and what it means in the craft of the work, as well as the solution-finding of design [un]thinking. That is,...
by Tim Girvin | Artists, Concepts, Designers | Mar 8, 2017
The Scribbling of Design Theorems — Drafting With Navigational Instruments The word scribe to script, as a verb, is a “scratching, a scribble, a marking.” Describe comes to mind, for in that scratching, definition and articulation of idea becomes manifest — and in a...
by Tim Girvin | Brands, Concepts, Designers, Scent | Dec 13, 2016
The Sense of Scent in the Most Profound and Personal Encounter The design of the scents of evocation and emulation, storytelling legendary experiences. A BOLD QUERY TO MEMORY AND MOMENTS, PSYCHIC AND PHYSIC INTERMINGLING. UNFORGETTABLE? WHEN YOU THINK ABOUT SCENT AND...
by Tim Girvin | Brands, Designers, Marketing 2.0, Motion Pictures, Storytelling | Nov 17, 2016
Identity, Story & Experience Design What is the game but a microcosm of life’s journey — and play but a perspective of living life in the fullness of a self-made, self-perceived adventure into the realm of the fantastical, the mystical and the magical? Live large,...
by Tim Girvin | Artists, Designers, Motion Pictures, Trends | Sep 15, 2016
AI Design Strategies: Can AI work as Creative in the Movie Business? With the plethora of new AI development stories, how far can these applications stretch? IBM’s Watson thinks it can step in. I was studying some content on Adweek, about a new modeling for search and...
by Tim Girvin | Artists, Brands, Cool People, Designers, Human brands, Trends | Aug 25, 2016
IN SEARCH OF THE SKULL: THE FLAME, THE ROD | DON ED HARDY AND VON DUTCH Brand explorations of choppers, hot rods, tattoos, pin striping and the art of kustom kulture: Don Ed Hardy and Von Dutch. How might that alignment be imagined — a link between the above? I’ve...