by Tim Girvin | Concepts, Scent, Storytelling | Jul 20, 2010
Smoke, scent, perfume — the etymology of the mist of fragrance; examining the legacy of aroma, the waft of fire, in the history of language. The inspiration of smoke, scent and magic One might offer that, as a designer, I’ve spent a lot of time examining...
by Tim Girvin | Concepts, Designers, Scent | Jul 16, 2010
Exploring the concept of memory, experience and the layering of the scented, working in Paris: the evocation of the perfumes of women and the metaphor of place and fragrance design. (Photo: Girvin) A friend of mine asked that I offer something — a quick essay...
by Tim Girvin | Concepts, Cool People | Jul 14, 2010
PASSIONATENESS Biz 4.0: Really, is there a perfection to business logic and the path to doing it right? Neil and I’ve been trying to meet for a couple of weeks — a new entrepreneur, a millennial business strategist and a passionate (indulge me — a...
by Tim Girvin | Brands, Concepts, Interior Design, Retail | Jul 13, 2010
Speaking with colleagues, people have asked — “you seem to know something about what’s going on at Starbucks; but really, who’s doing the work?” I just talk to people — being the perpetually curious type. And I ask questions....
by Tim Girvin | Brands, Concepts, Cool People, Human brands, Marketing 2.0, Retail | Jul 12, 2010
The proposition of men, designing men’s stuff is an interesting one — from Filson to designer Axes, from canvas luggage to gear that guys want. What’s the pitch? To the general philosophy that there’s a men’s designer consciousness...
by Tim Girvin | Concepts, Places, Scent | Jul 9, 2010
Smelling where you are Arising this morning, I can gather the scent of wild grasses, the salted smell of sea, the slight drift of sulphur from the cast of decaying seaweeds, wafting from the rocky shore below — and there is a note of stone; pine, crushed in my...
by Tim Girvin | Brands, Concepts, Marketing 2.0 | Jun 29, 2010
Exploring the word, the history, the meaning of infectious content. It’s interesting to me to look into the context of the framing of language; and it’s not an infrequent comment to me – “is that a real word?” I will confess to sometimes...
by Tim Girvin | Concepts, Cool People, Trends | Jun 25, 2010
The collaboration of the crowd, inspiration in community, creativity and sharing. As a strategist, as a storyteller, a designer, I’ve been working and circulating the world for 35 years +. But of course, I’ve been living some 20 years beyond that. In the...
by Tim Girvin | Brands, Concepts, Retail, Storytelling | Jun 23, 2010
Photo by Dawn Clark Planning | Home is Where the Heart is Some time back, several years ago, I was talking with a friend of mine about the concepts of synaesthesia and brand — looking for ways to merge the context of brand experience to move guests into a more...
by Tim Girvin | Concepts | Jun 21, 2010
Notes on signing, wayfinding, alphabets and recognition. When you are lost, where do you go, what do you do? You can, metaphorically, look for a sign. That might help. Or you can look at a map. They are the same thing. A sign is a map. A map is, in fact, a grouping of...
