by Tim Girvin | Brands, Cool People, Interior Design, Places | Mar 18, 2013
Making a Statement of Identity in the Procession of Experience. Sometimes, as a designer, one cuts to the chase and puts the story right there, out in front. Big. So too the dynamism of Scott Brownrigg’s designed installation of monster identity in the...
by Tim Girvin | Brands, Concepts, Interior Design | Mar 13, 2013
Designing story, in place, the allegory of nature, space — in making a place I find myself in the study of the symbolic, the metaphorical — and, to the end, the magical. I recall when Apple defined the iPad as ‘magical.” An interesting choice...
by Tim Girvin | Artists, Brands, Places, Retail | Mar 6, 2013
My Experience With Yakuza: the story of Miss Ko, Paris & Brand story in Restaurant Design [GBH] [Imagery, below, from Ko] Brand, patterning, statement, interiors — the graphical interplay of message, story and imagery. One trip to Japan, I was in Kyoto, and...
by Tim Girvin | Brands, Concepts, Luxury, Retail, Scent | Feb 25, 2013
Working in Japan, we designed for Japan, for Shiseido. There’s a story there, digging in, building the fluency of designing to another culture, in that culture; it’s not American design, transported to work in the Japanese markets, it’s designing...
by Tim Girvin | Brands, Concepts, Storytelling | Feb 19, 2013
The Metaphor of the Deeper Storytelling in Brand, the Undercurrent of Persona; the Dodge Farmer Ad, Super Bowl The bigger allegories in archetypal positioning. Imagery, shown [above and below] from the Dodge Super Bowl ad. On Tuesday February 5th, I gave a talk on...
by Tim Girvin | Brands, Cool People, Designers, Human brands, Places, Storytelling | Feb 15, 2013
The patterning of time and the Creative Journey The timing of pattern, the layering of story, the weaving of ideas, a tapestry unfurled. The work of living — is a rippling — a stone, cast, water bound, rippling, outwards. As those waves reach a shore, the...
by Tim Girvin | Brands, Storytelling | Feb 13, 2013
Look, listen, study — the poetry of the birds I am watching the birds, and listening to their calls. More so, I’m watching how they watch. Normally, that’s something that I do with people — watching how they look at things. How do people see?...
by Tim Girvin | Brands, Motion Pictures | Feb 11, 2013
Design studies for the LOTR and Peter Jackson The process of film identity and brand development is intensely competitive, there are a series of talents, team and agencies whose sole enterprises are focused 100% of the time on theatrical advertising — for an...
by Tim Girvin | Brands, Interior Design, Places, Retail | Jan 18, 2013
Designing the Brand: Yogurt Culture Company, Exploring the Process of Restaurant Brand Ideation Girvin has a deep history in the restaurant trade, particularly in building new brands. The legacy of 30 plus years has led to insights working both sides of the counter,...
by Tim Girvin | Brands, Concepts, General | Jan 14, 2013
The love of Science, especially explosive science. Exploring the home laboratory Over the Christmas break, I was talking with family about my earlier days of exploring fire, chemistry and explosives. The key to any learning is about being close into it — closely...