by Tim Girvin | Brands, Concepts | Nov 21, 2013
Branding and The Court of Boom: Design + Squash Racquet Play More than 20 years back, I began to train for the game of squash. I was looking for a complicated, high-fitness game, that was as much about physical stamina and agility as it was about craft — the...
by Tim Girvin | Brands, Concepts, Designers, Motion Pictures, Retail | Oct 21, 2013
Identity, Story & Experience Design When you think about a game, it invariably is about play. Play and game. And, are you having fun? A quick play: see Girvin’s gaming movie and specially commissioned sound track. What is play? What is game? Play is an old...
by Tim Girvin | Brands, Concepts, Trends | Oct 8, 2013
The Contemplative Walk My earlier studies of Thich Nhat Hanh revolved around the walking meditation — grounding into the earth, walking, breathing, contemplating the open stride; that mindful, mindless walk, open-to-the-moment ambulatory meditation. Being in,...
by Tim Girvin | Brands, Concepts | Oct 1, 2013
WHAT IF YOU’RE THE BRAND? We’ve written a lot about the brand of you. The truth of the brand will lie in the journey; in exploring any brand, our path is journey — what route has it been, what telling to the past, the present, the future? That goes...
by Tim Girvin | Brands, Concepts, Designers, Places, Storytelling | Sep 3, 2013
Exploring Creative Place | Design, Teams, Innovation BIG ARCHITECTURE|DESIGN | NYC Traveling the world, as a designer, if one is so motivated, studying working environments, culture and vibe should be part of the practice of seeing into how design thinking happens....
by Tim Girvin | Brands, Concepts, Storytelling | Aug 29, 2013
The Metaphor of the String I was thinking about the symbolism of weaving, having met with some weavers. Ephesus | Weavers Collective I watched them set the foundational warp, and then shuttling, back and forth, the patterning of the weft. It’s delicate work. And...
by Tim Girvin | Artists, Brands, Concepts, Scent | Aug 27, 2013
A Journey into the Craft and Mystery of Making Perfume. Some years back I’d read Mandy Aftel’s book, I was struck then by her link to the presumptions of aligning alchemy and the making of perfume. Theoretically, it works — but, in her application,...
by Tim Girvin | Artists, Brands, Cool People, Human brands | Aug 20, 2013
Digging in, the brand archaeology of art, the person, the persona. When you work on a brand, people are involved. Sometimes, companies forget — they think: logistics, operations, planning, transportation, targets, quotients and quotas. For us — and...
by Tim Girvin | Brands, Concepts | Aug 15, 2013
Color, Brands, and the Layering of Experience, Memory and Recognizability Some say — “stop calling the FT pink!” According to the color standards at the Times, the real color is a “so-called” Salmon Pink. But being an inveterate traveler,...
by Tim Girvin | Brands, Concepts, Cool People, Designers, Storytelling | Aug 6, 2013
Designed Magic, Magic Designed. It’s been said that illustration, the real meaning of the word is a shining — to illustrate is “making bright.” But also — to purify. In a manner, thinking about illustration as a craft of communication...
