by Tim Girvin | Brands, Concepts, Human brands, Storytelling | Jun 28, 2016
The Naming of Things THE MYSTICAL ROOTS OF THE DESIGNING AND VOICING OF NAMES. When you think about it, telling someone your name is either comfortable or proves an uneasiness. And sometimes, you might ask for the name of a person, and there is a pregnant moment of...
by Tim Girvin | Artists, Brands, Concepts, Luxury, Marketing 2.0, Retail, Storytelling | May 26, 2016
Care, Craft and Centrality in the Value of Place in Authentic Making Earlier, working in, and writing about, luxury, I’d talked about truth — the deadly virus of pompous positioning of luxury goods. “Yes, fancy surely, but we actually had it made in China on the...
by Tim Girvin | Brands, Concepts, Human brands, Luxury, Storytelling | May 12, 2016
THE LUXURY OF AUTHENTIC BRANDS Love counts in the practice of making true. The heart of the genuine: exploring the concepts of authenticity, history, brands and the place of luxury. I’d open with the meaning — and the combinational character of the idea of truth and...
by Tim Girvin | Brands, Concepts, Interior Design, Places, Storytelling | Apr 28, 2016
The Walking Senseway to Spectacle and Sensation I was walking the road. And thought of the sound on my feet, scrabbling the gravel, sliding on some hot asphalt, smoother wet concrete, some metals, the swish of grass — then hard wood — the flooring — and another part...
by Tim Girvin | Brands, Concepts, Storytelling | Apr 26, 2016
BrandStories That Feel Brandstories in the Construct of Emotionality Earlier in our career, I was asked — in the 90s, to present what we thought was the newest context of brand strategy at Building One, downtown Cincinnati, Procter&Gamble. What we thought then was...
by Tim Girvin | Brands, Concepts, Places | Apr 21, 2016
The Quest for Soulful Places As a designer, I find that the work on converting spaces to more meaningful places, which more often than not has to do with the very journey of what soul is supposed to be. Soul is a ancient seed sound — a voicing — for sea, and the point...
by Tim Girvin | Brands, Concepts | Apr 12, 2016
THE STROKES, THE GRID AND THE CURVES OF MAGIC Mark off the grid of proportion, reach for meaning, touch the reed, learn the language, lean in and listen to the ancient tales. That is where the alphabet comes from: the mists of time and mythic meaning, the archetypes...
by Tim Girvin | Brands, Concepts, Storytelling | Apr 7, 2016
Creating organically realized places with conceptually founded pattern language I was walking a forest, looking at its pattern language — the light, the array of the trees, the patterning of Light on the forest floor, the tread of footprints in the shadowed light of...
by Tim Girvin | Brands, Concepts, Storytelling | Mar 8, 2016
What do you know, anyway? Enchantment, engagement and embracement in the layering of brand messaging, visualization and experience design. The quest to know? The mystery of mind, message and meaning. What about that question, I was contemplating it — someone asked me:...
by Tim Girvin | Brands, Concepts | Jan 28, 2016
I’m looking for paths. The turning — Every thing turns and spins in its order. What? That? I’ve been out, looking at the stars, pondering the turning — and now, the great waves, that roar and roll, persistently. Listening to the water — the turning and churning, waves...
