by Tim Girvin | Brands, Places | Jun 10, 2022
M A K E Y O U R W A Y S BRAND SPACE—THE STRATEGY OF MAKING—STORYTELLING, PLACE-MAKING, THE PERSONAL JOURNEY OF THE WORK—WHAT YOU MAKE AND THE WAY YOU MAKE IT. Isn’t it so that our journey—as creatives, designers, wordsmiths, strategists—is a stride towards finding?...
by Tim Girvin | Brand Mysticism, Brands, Storytelling | May 26, 2022
WORKSHOPPING LOVE AND PASSION I was talking to a colleague about “love,” the notion of letter-writing and love-worthy thoughts expressed in a hand-notated missive, one human to another. To that, we were talking about stamps—particularly this love stamp I’d designed...
by Tim Girvin | Brands, Concepts, Marketing 2.0 | May 18, 2022
IS EVERYTHING SLOWER NOW? In the purported aftermath of the Covidularity—[right, invented,] it’s been a persistent experience for me for things to be slowing down. Items of the trade that we’re in, strategy, design and production—paper, for example—hard to find, some...
by Tim Girvin | Concepts, Storytelling | May 11, 2022
As designers, we’re looking for memorable impact—design solutions that are memorable, laden with ineluctable magic, surprise, wondrous artfulness, amazing and happiness-creating, or—more particularly, treatments that invoke the sense of wow! Wow is unforgettable. Tim...
by Tim Girvin | Brands | May 5, 2022
SIMPLIFYING THE CONCATENATION OF BEING. Sometimes, simply being is—just by itself, complicated; it’s trying to be good to oneself, respectful of others, following a plan and a pathway, and doing good. Sometimes, it feels like it’s all a little bit much—then again, in...
by Tim Girvin | Artists, Concepts, Cool People, Designers, Storytelling | Apr 27, 2022
Obviously, the question of beauty doesn’t propound solely a complicated design— instead, it could be profoundly simple—so delicately balanced and restrained that it catalyzes disciplined elegance. But when one calculates the etymology—in reverse—of beautiful graphics,...
by Tim Girvin | Brand Mysticism, Concepts, Storytelling | Mar 30, 2022
DESIGN STRATEGIES, DEEP BRANDING, METAPHORICAL NARRATIVES Of course, we have a different way of thinking about the alphabet—as designers, as brand fire starters, letter crafters and identity theorists. If you’re thinking about a letter—what’s your favorite? Me? X. As...
by Tim Girvin | Concepts | Mar 18, 2022
BACK IN SPOKANE, I FOUND THIS PANEL THAT I DREW FOR MY PARENTS; STILL THERE, NEXT TO THE PIANO. THE MEDITATION ON THE ANSWER OF UPLIFT—YES! I went to Spokane to see my family—my Mother and Father, for a check in—both in their 90s, there has been a health-related...
by Tim Girvin | Brand Mysticism, Brands, Cool People, Interior Design, Scent | Mar 10, 2022
Designing for perfume—the detailing of scent-related *experientiality: D I P T Y P Q U E. When I see things, invariably I smell them. When I touch things, I hear them. It’s a trait of curiosity—it’s one thing to see things, it’s another to touch them, still another to...
by Tim Girvin | Artists, Brands, Concepts, Marketing 2.0, Trends | Mar 4, 2022
MEDITATIONS ON THE SHAPE OF CONTENT In the moment of inspiration, everyone “thinks” something and converts this to some framing of expression. Could be handwritten, a journal entry, a sketched missive, drawn on an iPad or typed out. It’s the shaping of content that...